Episode #38 Our Top Tips for Preparing for a Successful Art Show
May 29, 2023Thinking about exhibiting your artwork? Whether you’re preparing for your first group show, planning a solo art exhibition, or returning after a break, this episode is packed with essential art show preparation tips to help you shine.
Watch the YouTube episode here: Our Top Tips for Preparing for a Successful Art Show - Ep 038
In this conversation, Laura and Ros walk through the key steps and mindset shifts to help you make the most of exhibiting your work. From choosing the right venue to marketing your art show, we explore how exhibitions can elevate your art practice, build your confidence, grow your audience—and yes, sometimes lead to art sales.
Exhibitions offer more than just potential income. They give you a reason to create a cohesive body of work, send a message that you’re serious about your art, and open up opportunities for collaboration, networking, and visibility.
Laura talks about her solo art show at the Kilderkin Distillery in Ballarat and shares that the purpose of the show is multifaceted. Acting as a mutual marketing exercise, the show will promote her abstract art workshops which are part of a Visit Ballarat initiative and also bring a new audience to the distillery. It is a collaboration. And art sales are a bonus.
Ros points out that art sales are in fact an external gauge of success. As sales are outside of the artist’s control, it is important to look at internal measures of success as well such as personal development, exposure and marketing content benefits.
Laura and Ros cover all the things you should consider when planning a show from choosing a venue; deciding where to hang each artwork; planning the opening event details; knowing how to process sales; marketing your event and so forth. For a full guide, be sure to download Laura’s ‘Exhibition Planning Workbook’ here > https://laurajaneday.com/free
PODCAST LINKS:
Download Laura’s ‘Exhibition Planning Workbook’! https://laurajaneday.com/free
FIND US AND FOLLOW US ONLINE!
Follow Laura on Instagram: https://www.instagram.com/laurajaneday/
Follow Ros on Instagram: https://www.instagram.com/rosgervayart
And to book a creative kick-start coaching session with Laura or to find out more about her Soul Medicine Painting workshops please visit: https://laurajaneday.com/
For more information about Ros’ Art For The Heart membership as well as her instant access classes please visit https://www.permissiontopaint.co/afh or to see Ros’ artwork please visit http://www.rosgervayart.com
With love & gratitude,
Ros
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