
The most supportive membership for artists like you who are ready to grow - in confidence, creativity, and income.
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Whether you're just starting to call yourself an artist or feeling ready to share (or sell) your work more boldly, Art for the Heart gives you the guidance, community and structure to keep showing up â and growing â in your own way, at your own pace.
Before I tell you about this membership, let's talk about who this is really for...
Youâre an artist who dreams of doing more with your art. Youâre tired of the status quo, and youâre ready to say YES to your dreams, and spend more time doing what you love!

Whether you're...
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Exploring the idea of selling your art
Youâve sold a few pieces or dream of it, and youâre wonderingâŚÂ Could this be more? Maybe just enough to cover supplies. Maybe enough to leave that job that's not your passion. Youâre craving honest guidance and a path that feels aligned with your values. -
New or returning to art
Maybe youâve had art on the back burner for years, or youâre just now giving yourself permission to take it seriously. Youâre ready to create more often, feel proud of what you make, and finally call yourself an artist â even if that still feels a little scary. -
Already selling & ready to grow
Youâve put yourself out there and experienced some wins â and now you're ready to build momentum. Youâre looking for a steady rhythm, more clarity in your direction, and a community that gets it. You donât want to do this alone anymore.Â
You're in exactly the right place
and I'm going to show you how Art for the Heart gives you the tools, community, and unparalleled support to build a joyful, creative life that's just as unique as you are.
After a few months inside Art for the Heart, you will have:
- Developed a consistent art routine that feels joyful, grounding, and achievable â even in the midst of everyday life.
- Been supported and celebrated inside a kind, uplifting community of like-minded artists who keep you inspired and moving forward.
- Gained confidence in showing up and sharing your work, so you can be visible without fear, ditch imposter syndrome, and proudly own your role as an artist.
- Clarified your unique art style so you can create with confidence and stop comparing yourself to everyone else.
- Understood who your art is for and begin attracting your ideal buyers â the ones who connect deeply with your work.
- Shown up more consistently on social media, with posts that reflect your values, share your story, and invite sales through real connection.


"I have now sold 4 paintings, 1 commission and have another lined up for later in the year. This year is going to be fun!!!"
- Jo Wyles
Mixed Media Artist, England
Save your spot in Art for the Heart today!
A Small Sample of Our Amazing Members

âSince joining in 2023, Iâve grown in confidence, improved my art and mindset, sold work, and exhibited multiple times. But the best part? The supportive, global community of women.â
- Donna Holmes
Mixed Media Artist, England

"I've sold another piece! Also had a repeat customer request 3 small minis! Overwhelmed at all the pieces I have to complete but I know I've got this!"
- Amy Venn
Botanical Painter, QLD Australia

"I just called myself an artist!! Not just once but THREE times!!! It felt gooooood!"
- Susan Smith
Mixed Media Artist, NSW Australia

"Since working with Ros, I now have a clear style, an active website, Iâve entered a competition and Iâm looking at new ones for the new year, Iâve run my own challenge and sold multiple artworks. I am so grateful."
- Eli Flynt
Watercolour Artist, QLD Australia

"Before Art for the Heart, my creative journey felt muddled. Now I confidently call myself an artist and feel proud of where my work is heading. Itâs one of the best decisions Iâve madeâI only wish Iâd joined sooner!"
-Â Joan Edridge
Acrylic Artist, New Zealand

"Perfectionism has been a hurdle that has held me back my whole life! Iâm so thankful to Ros for helping me to keep going, focus on just making art regardless, and to find my voice in creating art that I love."
-Â Sarah Wooden
Watercolour Artist, SA Australia
You can be the next success story!
This is what you'll get when you join!

1. Connect with like-minded creatives and enjoy ongoing support from fellow members via the member-only Facebook group. Benefit from accountability threads, social media engagement boosters, optional art critiques and more.Â

2. Nourish your creativity with live art workshops facilitated by either myself or a guest artist. Explore a world of new possibilities and enhance your art skills - all from the comfort of your own home.Â

3. Mentoring & Live Art Biz Masterclasses: Learn from the best and get instant access to member-only training covering all the essentials when it comes to growing your art sales from what to post on Instagram to how to design a website that sells.Â

4. Drop-in Co-Creating Sessions: Join fellow members for a virtual shared studio session as you get creative and experience the benefits of epic accountability to your art practice.Â

5. Cumulative Art Workshop Library: This priceless resource is your ticket to more than 30 workshop replays to hone your craft. Create at your own pace and grow your art skills exponentially!

6. Social Circle: Gain exclusive member-only invitations to in-person social get-togethers across the globe.Â

What's Inside The Fulfilled Artist's Method

MODULE 01
SUNDAY ARTIST
Build confidence and momentum in your art practice.
This stage is all about falling in love with your art, without the pressure to sell or be âgood enough.â Youâll reconnect with play, develop your unique style, and make time for the joy of artmaking in a way that fits your real life.
Highlights:
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Skill-building tutorials to boost your confidence
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How to discover and nurture your unique art style
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Creating a space... both mental and physical... that inspires you to create
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Instant access to 30+ art workshop replays to try at your own pace
This is your space to stop waiting for the perfect time and start making art you loveâon your terms!
MODULE 02
THE DREAMER
Turn your passion into an inspired side hustle.
Youâre dreaming of moreâmore impact, more joy, maybe even more income. This module helps you visualise your dream art life and lay the groundwork to make it real. You'll explore who you want to serve, how your art can reach them, and the first art biz foundations to set you up for success.
Highlights:
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Creating a vision board to bring your dream art life into focus
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Understanding your Ideal Buyer and why they matter
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Your beginner-friendly Art Biz Basics checklist
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Social Media 101: simple strategies to start showing up online
Youâll go from dreaming about an art biz to confidently taking your first aligned steps.


MODULE 03
ARTIST ON THE RISE
Make your first sales and show up with a memorable presence.
Youâre getting traction and youâre ready to step it up. This stage supports you to sell with more intention and polishâwithout losing your authenticity. Youâll elevate your presence and pricing so people take your work and you seriously.
Highlights:
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How to confidently price your art with my Art Pricing Guide
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Branding 101: clarity and cohesion in your visual identity
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The basics of art licensing so you can scale smart
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How to say yes to commissions with ease and boundaries
It's time to shift from âI hope someone buys thisâ to âHereâs what I offer, and hereâs how to buy it.âÂ
MODULE 04
CONFIDENT CREATOR
Build a steady rhythm of art sales and systems that support your growth.
Here, itâs about sustainability. You're growing beyond one-off sales and into a repeatable, reliable income stream. This module shows you how to nurture collectors, sell through your own channels, and step into your role as a working artistâwithout losing the magic.
Highlights:
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Discovering your Money Mindset Archetype and rewiring limiting beliefs
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Email marketing to build loyal relationships with buyers
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Building a body of work that tells a story and stands out
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Designing a website that actually converts and reflects you
Stop âhustling for every saleâ and start building systems and trust that generate consistent income.


MODULE 05
THE ART BOSS
Scale your art biz with strategy, soul, and sustainability.
This is where your long-term vision comes to life. Youâre not just selling artâyouâre building an art biz that supports your lifestyle, your values, and your creative freedom. Whether itâs hiring help, running ads, or refining your revenue streams, this is where you learn to scale with heart.
Highlights:
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How to use Meta Ads to grow your audience and boost sales
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The first steps to building your dream team (coming soon)
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Reviewing and refining your income streams (coming soon)
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Staying aligned with your art and maintaining the joy as you grow
Say 'no' to playing small and 'yes' to your role as the CEO of your creative biz!
Here's what's waiting for you inside Art for the Heart
â Live Art Workshops
Online sessions to fuel your creativity and expand your techniques â ongoing!
â Drop-in Co-Creating Sessions
Jump into Zoom sessions with fellow artists to create together and stay motivated without pressure.
â A Kind, Inspiring Community
Youâll be welcomed into a warm, supportive space where youâre encouraged and celebrated as you grow.
â Cumulative Workshop Library
Access 30+ recorded workshops to deepen your skills, loosen up, and stay inspired â anytime, at your own pace.
â The Fulfilled Artistâs Method
A clear step-by-step pathway to move from hobbyist to working artist â designed to support your creative growth and income goals.
â Art Biz Masterclasses
Learn to grow your visibility and sales with practical, soulful guidance on Instagram, websites, pricing and more.
â The Ultimate Goal-Getting System
Turn ideas into action through clarity, achievable steps, and built-in accountability tools.
â Mindset Tutorial Hub
Includes access to my favourite mindset tools to help you overcome self-doubt and share your art with confidence.
â The Social Circle
Join exclusive member-only in-person social events â a beautiful way to connect beyond the screen.
â Lifetime Member Pricing
Lock in your rate for the life of your membership, even as the program grows in value.

Iâm all in â and I want you to be too.
Art for the Heart helps you create more consistently, feel supported, and move forward in your art or biz â with practical tools, mindset shifts, and a warm, encouraging community. I swear on my favourite paintbrush!
If you show up, give it a go, and donât feel you're making progress, just reach out within 30 days and Iâll make it right. No awkward vibes. Just honesty.

MEET YOUR COACH
Hi, I'm Ros Gervay đ
Iâm a business and creative coach for new and rising artists.
I help artists to show up with confidence, sell their work, and grow a sustainable income doing what they love... even if they are self-taught and have no idea about the business side of art.
As a practising modern botanical painter with work in three Australian galleries, I know the juggle of making art, marketing it, and keeping the spark alive. Iâve built my own joyful, multi-stream art business from scratch â and Iâve helped thousands of artists do the same, in their own way.
Not only do I walk the talk, but Iâm right here in it with you â blending creativity with strategy, heart with hustle.
If 2025 is your year to finally take your art seriously (without losing the joy), Iâd be honoured to guide you.
Ros x






Burning Q's your fellow artists asked before grabbing their access
If I sign up to Art for the Heart monthly, how does it work?
If I sign up to the 6-month membership, how does it work?
If I sign up to Art for the Heart yearly, how does it work?
What is inside the Art for the Heart Member Portal?
How often are the Art Workshops?
Are there Guest Workshops or Masterclasses?
What are Co-Creating Sessions?
What if I can't attend all of the live sessions?
I live in a different time zone. Will AFH still suit me?
How is this membership different from other art courses?
Can I cancel my membership at any time?
I still have questions. How can I get in touch?
Still "thinking about it"?
You should give Art for the Heart a 30-day moneyback-guarantee shot if any of these sound familiar:
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- You love making art and want to tap deeper into that passion
- Youâre craving a kind, uplifting community of fellow artists who get it
- You want guidance â not just inspiration, but structure, skills and gentle accountability
- Youâre ready to invest in yourself (even just a little) instead of putting your art on the back burner
- You want to feel more confident sharing your work â maybe even start selling it so you can pay for your supplies and more!
- You're done with second-guessing and ready to own your identity and ambitions as an artistÂ
- If youâre nodding along to any of these, Art for the Heart was made for you.
I personally cannot wait to guide you inside Art for the Heart

Merging my love of art with a purposeful career has transformed my life â but more than that, itâs helped me feel deeply fulfilled, proud, and connected to who I really am.
I know what it feels like to be in the thick of uncertainty. To wonder if youâre good enough, or if itâs âtoo late,â or whether this dream of creating, sharing, or even selling your art is truly possible.
Whether youâre here to paint more often, grow your skills, connect with others, or take brave steps toward building an art business â youâre welcome in Art for the Heart.
This isnât just a membership. Itâs a community of kind, soulful artists, where your creativity is honoured and your growth is celebrated â on your terms.
You donât have to do this alone.
If youâre ready to give your art the time, love, and support it deserves, Iâd be honoured to walk this journey with you.
With love and gratitude,
Ros x