35 FREE IDEAS

Instagram Content Calendar for Artists

35 FREE IDEAS

Instagram Content Calendar for Artists

GET IT NOW
GET IT NOW

10 Ways to Promote Your Art Exhibition

Let’s dive into the exhilarating world of promoting your art exhibition.


Picture this: your artwork showcased in a gallery, surrounded by eager art enthusiasts, and your sales booming. Sounds dreamy, right? Well, with strategic promotion and some confidence, that dream can become your reality and I’m here to help you.


I'm Ros Gervay, your go-to business coach for new and rising artists. My mission, is to help you build confidence, sell your work, and master marketing, even if you're self-taught and feeling lost.


Here are 10 powerful ways to boost the attendance at your next art exhibition and pave the way to a fulfilling art career.

  1. Email Marketing: Craft captivating emails inviting subscribers and encouraging them to bring friends.
  2. Rally Your Inner Circle: Personalised invites to friends, family, and colleagues can boost attendance.
  3. Conquer Social Media: Build buzz with sneak peeks, countdown posts, and behind-the-scenes glimpses.
  4. Local Marketing Tactics: Utilise targeted letterbox drops, café brochures, and community engagement.
  5. Network and Collaborate: Partner with fellow artists for cross-promotion and wider reach.
  6. Host Special Events: Elevate your exhibition with 'Opening Night' extravaganzas and 'Meet the Artist' sessions.
  7. Leverage Influencers and Ambassadors: Tap into influencer networks for expanded exposure.
  8. Utilize Press Releases and Media Coverage: Craft compelling press releases to attract media attention.
  9. Create Engaging Promotional Content: Design eye-catching posters, teaser videos, and interactive polls.
  10. Follow-Up and Express Gratitude: Show appreciation to attendees through thank-you emails and social media posts.


With these 10 powerful strategies, you're ready to promote your art exhibition like a pro. Remember, success in the art world isn't just about talent: it's about seizing opportunities and believing in your creative vision.


Join me Tuesdays in the Permission to Paint Facebook group (add link to PTP FB group) for exclusive insights and actionable tips. Or, head straight to www.permissiontopaint.co/resources and grab your FREE resource to kickstart your art business journey.